We believe Nintendo needs to cut the price of their console from $200 to $150 immediately, as they should establish as meaningful of an installed base as possible before the Natal and Arc are introduced.
It expects that PS3's global lifetime sales will reach 127 million, compared to its prediction of 103 million Wii units. Wii sales are now falling, particularly in mature markets, and its installed base will peak in 2011. Ownership of both the PS3 and the Xbox 360 will hit their highest points between 2012 and 2014
Sony is confident the PlayStation 3 will ultimately sell more consoles than the Xbox 360, slamming Microsoft for making consoles that only last in the market for four or five years, while Sony's stay strong for ten years.
By 2011, more than 180 million consoles sold. PS3 to surpass 360 in 2009. Software sales for the PlayStation 3 will surpass software sales for the Wii in 2012 when software sales are already on the decline.
Raised 2008 US Wii sales estimates from 6.5 million to 8.5 million units, and PS3 sales from 4.5 million to 4.7 million and boosted 2008 DS estimates from 5.9 million to 6.4 million and PS2 from 2.5 million to 3 million. He reiterated his Xbox 360 sales forecast of 4.8 million during the year and PSP sales of 3.8 million.
The report predicts that Sony will sell 121.8 million PS3s worldwide through 2012. Sales of Xbox 360s are expected to reach 58.8 million and of Nintendo's Revolution nearly 23 million. Cumulative retail revenues for all consoles over this period will exceed $47bn.
there will be big sales for the Wii from the very beginning. I feel this growth will slow a little from the third year, but altogether the sales will exceed 10 million units. He expects the PS3 to rack up total sales of between 9 and 10 million consoles by 2010 and the Xbox 360 to lag behind with 1 to 2 million.
...distinct possibility the PlayStation 3 could end up third in market share behind both the Xbox 360 and Nintendo Wii. The big problem with the PlayStation 3 is price... 1) Sony's hands may be tied in regard to price cuts and 2) Sony drastically underestimated the competition
Xbox 360 will hold its lead and edge out the PlayStation 3 in the U.S. selling an estimated 8 million units in 2008 compared with 7.1 million PlayStation 3s in that year (for a grand total of 19.8 million since launch vs. 11 million, respectively). Nintendo to have sold 3.9 million Revolution systems by 2008.
Through 2010, the Sony PS3 will account for just over 50% of the installed base of next-generation consoles, while the Microsoft Xbox 360 will have 28.6%, and the Nintendo Revolution will have 21.2%, the high-tech market research firm says.
Sony will garner 45%-50% hardware share, Microsoft will take 35%-40% hardware share and Nintendo will maintain 15% of the console hardware market in the U.S. Revolution~ 5.5 million, PlayStation 3~ 15.5 million, Xbox 360~ 19.6 million, Game Boy (line)~ 24 million
HW Units in Millions 2005 2006 2007 2008
PS3 0 1 6 8.5
XBX 360 1.1 6 6.5 6
REVOLUTION 0 0.5 2 3
PS3 surpassing Microsoft’s market lead at the end of 2007 and rising to almost 60% market share by 2012. Ending 2012, PS3 - 121.8 million unit sales, xbox360 - 59.7 million sales, Wii will continue Nintendo’s downward home console spiral with a miserable 23.3 million units.
I think that there is a good chance that Nintendo will pull this off and may even end up as the best selling console of this next generation. The Revolution's success will likely mirror how the DS has succeeded in the market. Good games will determine success.
We believe Sony PS3 will be the strongest seller of next-generation video game consoles. However, Microsoft's Xbox 360 will narrow the gap with Sony to come within 28 per cent of the PS3 installed base -- selling almost twice as many next-gen consoles as Nintendo Revolution by 2010.